Privacy Policy

This Privacy Policy outlines how iceep (“Company”, “we”, “us”, or “our”) collects, uses, and protects the personal information you (“you”, “your”, “User”) provide when using our website located at www.iceep.ch and our software as a service (SaaS) offering, which includes the plugin for website platfoms such, as but not limited to, Shopify, as well as any related services (“Service”). We are operated by Innovopolis AG (trading as iceep), whose registered office address is at Freiestrasse 21, 8610 Uster, Switzerland.

At iceep, we are committed to protecting the privacy of our users. This Privacy Policy explains how we collect, use, and disclose your personal information.

Our Privacy Policy, which applies to all Users of our Service, is designed to explain the information we collect and how we use it to provide our Service and give Users a better experience. It describes the Personal Information (as defined below) that we collect about you online or through the Service, why we collect it and how we use it. The Personal Information provided by you is not used for any purpose other than as outlined in this Privacy Policy.

By accessing and using the Service, you consent to our collection, storage, use, and disclosure of your Personal Information and other information as described in this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not provide any Personal Information to us. If you choose not to provide any Personal Information that is necessary for us to accept you into Company programs or to provide you with specific products or services, we may not be able to provide those programs, products, or services to you.

This section details the Personal Information we collect

When you sign up for and use our services, we collect the following information:

• Company name
• Contact name
• Email address
• Any other information you choose to provide us during communication or registration

When your customers use iceep’s plugin on your website, we may collect:

• First name
• Last name
• Email address
• Additional relevant information during the trade-in process, which may include, but is not limited to, total basket value, order ID, date of order, items bought, and address

We may collect certain information automatically when you use our website or services, including:

• Log data: Information such as your computer's Internet Protocol (IP) address, browser type, browser version, the pages of our service that you visit, the time and date of your visit, the time spent on those pages, and other statistics.
• Cookies: We use cookies to collect information in order to improve our services for you. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

We use the information we collect to:

• Provide, operate, and maintain our services
• Improve, personalize, and expand our services
• Understand and analyze how you use our services
• Develop new products, services, features, and functionality
• Communicate with you, either directly or through one of our partners, including for customer service, to provide you with updates and other information relating to the service, and for marketing and promotional purposes

We treat all information you provide to us, including both your personal information and your customer data, with confidentiality. We will only use this data to provide and fulfill iceep's services and will not share it with any third party for any other purpose without your explicit consent. As a processor of your customer data, we will only process this data in accordance with your instructions.

We use Hotjar, an analytics and feedback tool, to better understand how our users interact with our website. Hotjar provides insights into user behaviour through tools such as heatmaps and session recordings. These tools are used anonymously, we do not see individual IP addresses but can view the country from which users access our site.

Hotjar collects and processes the following types of data:

• Device Information: Data related to your device, such as anonymized IP address, device type, browser information, and screen resolution.
• User Interactions: Data about how you interact with out website, such as mouse movements, clicks, keystrokes, and page visited.
• Location Information: The country from which you are accessing the website.

We use Google Analytics to analyze how our users interact with our website. Google Analytics provides insights into user behaviour, helping us improve our website’s functionality and user experience.

Google Analytics collects and processes the following types of data:

• Device Information: Data related to your device, such as anonymized IP address, device type, browser information, and screen resolution.
• User Interactions: Data about how you interact with our website, such as page views, time spent on pages, and navigation paths.
• Location Information: The country and city from which you are accessing the website.

Please note that the data collected by Google Analytics is not limited to the above-mentioned points and may include other types of data relevant to user interactions and device information. Google Analytics may collect and process additional data to provide comprehensive insights into user behaviour.

We are committed to complying with all applicable data protection regulations, including the General Data Protection Regulation (GDPR) (EU Regulation 2016/679). As a data processor of your customer data, we have specific obligations under the GDPR and guarantee to protect the rights of your customers in accordance with the provisions established in Article 28 of the GDPR.

We take the security of your data seriously and implement appropriate technical and organizational measures to protect it against unauthorized access, disclosure, alteration, or destruction.

In the unlikely event of a data breach, we have protocols in place to promptly notify you and the relevant authorities as required by law. We will provide details of the breach, the data affected, and the measures we are taking to mitigate its impact.

We will retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. When the data is no longer necessary, we will securely delete or anonymize it.

Under applicable data protection laws, you have the following rights:

You have the right to request copies of your personal data.

You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.

You have the right to request that we erase your personal data, under certain conditions.

To exercise any of these rights, please contact us at info@iceep.ch. We will respond to your request within a reasonable timeframe and in accordance with applicable laws.

The information we collect from you, including some personal data, may be transferred to and stored in locations outside your country. These locations may have different data protection laws compared to your own. By using our service, you consent to this transfer, storage, and processing of your data outside your country. We are committed to protecting your personal information and will take all reasonable steps to ensure it is treated securely and in accordance with this policy.

Our services may contain links to other sites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

Our services do not address anyone under the age of 13. We do not knowingly collect personally identifiable information from individuals under 13. If we discover that an individual under 13 has provided us with personal data, we will delete such information from our servers immediately. If you are a parent or guardian and you are aware that your child under 13 has provided us with personal data, please contact us so that we can take necessary actions.

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on our website. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

If you have any questions about this Privacy Policy, please contact us at info@iceep.ch